AirTech Cooling Solutions in Dubai
Client Overview
AirTech Cooling Solutions is a mid-sized HVAC service provider in Dubai offering AC installation, repair, duct cleaning, and annual maintenance contracts (AMCs).
They approached us because their online presence wasn’t bringing leads, their website looked outdated, and their brand did not reflect the premium, trusted service people expect in the UAE market.
Their goal: increase online visibility, generate qualified HVAC leads daily, and improve brand credibility.
Challenges
- Outdated website with poor mobile experience
- Weak brand identity — inconsistent colors, unprofessional logo
- No SEO visibility for HVAC keywords in Dubai
- Inactive social media pages with no engagement
- No PPC structure → wasting money with no conversions
- Zero tracking for leads, calls, or form submissions
Objectives
- Rebuild the brand identity to look professional & trustworthy
- Create a high-converting, mobile-first HVAC website
- Rank on Google for “AC repair Dubai”, “AC installation Dubai”, and related terms
- Launch social media content that builds trust
- Build a PPC campaign that brings daily qualified HVAC leads
Strategy & Actions
1. Logo & Branding
We redesigned their entire brand identity to match Dubai’s premium HVAC market.
This included a fresh blue–white color palette, a modern HVAC-themed logo, clean typography, and a professional visual system.
The new branding immediately positioned AirTech as a high-quality and dependable service provider.
2. Website Revamp
We built a fully modern, high-speed HVAC website with:
- Hero section showing services clearly
- Quick call buttons + WhatsApp CTA
- Sections for AC Repair, AC Installation, Duct Cleaning, AMC Plans
- Trust badges & client testimonials
- Service-area map for Dubai
- Clean UI/UX with strong conversion elements
The new website helped them look like a true premium HVAC brand.
3. SEO & Local Optimization
We executed a complete SEO overhaul:
- Keyword optimization for Dubai HVAC terms
- Optimized service pages for AC repair, AC installation, duct cleaning
- Google Business Profile optimization
- Local citations + maps ranking
- Added FAQs for higher keyword coverage
Within weeks, they started ranking for major keywords and receiving organic inquiries.
4. Social Media (Reels + Posts)
We created a content strategy showcasing:
- Before/after duct cleaning
- AC servicing process videos
- Technician highlight reels
- HVAC maintenance tips
- Summer heat awareness posts
This humanized their brand and built trust with Dubai homeowners.
5. PPC Setup
We built a highly optimized Google Ads + Meta Ads funnel:
- High-intent HVAC keywords
- Service-based ad groups (AC repair, installation, AMC)
- Lead form extensions
- Call tracking & conversion monitoring
- Retargeting ads for website visitors
This brought in daily leads with a strong cost-per-lead.
Results & Impact
Performance Highlights:
- +310% Increase in Monthly Organic Traffic
- Daily HVAC Leads from PPC at an optimized cost
- Google Page 1 Rankings for AC repair & installation keywords
- Social Media Engagement Up by 280%
- Website Conversion Rate: 16.5%
Conclusion
AirTech Cooling Solutions transformed from a low-visibility HVAC brand into a high-performing, lead-generating business in Dubai.
If you want consistent HVAC leads, better rankings, and proven digital growth, contact us now for a free consultation, we can create similar results for your brand too.