Derma Elite Aesthetic Clinic in Dubai
Client Overview
DermaElite is a modern aesthetic clinic in Dubai offering skin rejuvenation, fillers, Botox, laser treatments, and advanced facials. They approached us because they wanted to look more premium, reach higher-income clients, and ensure their digital presence matched the clinic’s quality.
Their main goal: increase consultation bookings and improve trust through professional branding.
Challenges
- Weak clinical branding
- Outdated website without treatment explanations
- No SEO for high-demand aesthetic services
- Low social media authority
- No PPC funnel for consultation bookings
- Lack of results-focused visuals
Objectives
- Build a medical-grade premium brand identity
- Create a conversion-focused aesthetic clinic website
- Increase organic rankings for laser, filler, and facial services
- Improve trust via educational content
- Launch PPC campaigns for consultation bookings
Solution & Implementation
1. Logo Design & Branding
- We created a luxury medical aesthetic identity with white, teal, and champagne tones.
- Brand guidelines included symmetrical shapes, clean fonts, and a clinical aesthetic.
2. Website Development
We built a highly informative and conversion-optimized aesthetic website:
- Treatment pages for fillers, Botox, PRP, laser, facials
- Before/after gallery
- Doctor profiles
- WhatsApp booking button
- FAQ sections for patient trust
- Clean medical UI
3. SEO & Local Optimization
We implemented strong SEO strategies including:
- Local keywords for aesthetic treatments Dubai
- Optimized before/after gallery
- Google Business Profile
- Local citations
- Content-rich treatment pages
4. Social Media (Reels + Posts)
Our content strategy included:
- Skin transformation reels
- Treatment process videos
- Dermatologist Q&A
- Laser treatment tips
- Before/after case presentations
5. Google PPC Search Ads
We set up a performance-driven PPC system targeting:
- Laser hair removal
- Fillers & Botox
- Acne treatment
- Skin rejuvenation
- Consultation bookings
Tracking included call tracking, form tracking, and WhatsApp event tracking.
Results & Impact
Within three months of implementation, the Derma Elite experienced outstanding growth:
- +380% Increase in Monthly Consultations
- Google Page 1 Ranking for 8 Treatment Keywords
- PPC Leads Increased by 250%
- Social Media Reach Up by 300%
- Website Conversion Rate: 20.3%
Conclusion
The growth journey of Derma Elite Aesthetic Clinic shows the impact of a well-structured digital strategy in a highly competitive industry. By modernizing their brand identity, creating a medical-grade website experience, enhancing trust through educational content, optimizing for local high-intent searches, and deploying targeted paid ads, we helped the clinic generate qualified patient leads consistently every month.
This comprehensive approach strengthened their authority, improved patient engagement, and significantly increased appointment bookings for treatments like facials, laser, and skin rejuvenation. If you want to grow your clinic with predictable, high-quality leads and a strong online reputation, reach out now for a free consultation and custom growth analysis.